Sales Enablement Training

Live Webinars for remote sales teams to confidently leverage technology to engage prospects, advance pipeline opportunities and win new business

3 Webinars (without LinkedIn Sales Navigator) | 5 Webinars (with LinkedIn Sales Navigator)

Customised Enterprise-level Webinars For Remote Sales Teams

Sales Enablment Training Designed For Remote Sales Teams

Socially empower your remote sales teams and accelerate their sales enablement activities – with or without LinkedIn Sales Navigator. Martin teaches you to build the long-term trust real buyers want in the online marketplace.

Practical Activities That Build Confidence On Leveraging LinkedIn, Twitter and Email

Empower your sales team to be social savvy and to be able to leverage the latest, consistently successful methods to reach and engage online via live demonstrations, secrets of the trade, exclusive videos and live Q&As.

Custom Built For Your Businesses Outbound Sales Enablement Process

If you provide products or services to other businesses, the webinars will help you develop a sales enablement strategy to attract clients, have more conversations with decision-makers and ultimately grow your revenue.

Learn How To Successfully Use LinkedIn To Attract New Business In This Free Video

“98% of sales reps with more than 5,000 LinkedIn connections meet or surpass their quotas, versus just 52% of those with fewer than 250 contacts”.

Source: Sales Benchmark Index

Sales Enablement Training

More than half of the world’s population now uses the internet, with more people using the web than not. In 2020, social media users grew by more than 10%. With the ongoing Coronavirus continuing to influence and reshape various aspects of our lives, the global digital landscape is evolving rapidly. 

With so many online, it has changed buyers’ habits, and reaching them early in their decision-making is increasingly difficult. Suddenly developing relationships with buyers through technology has become an increasingly critical skill.

Sales Enablement allows your remote teams to react to this change in buyer behaviour. It is a way of getting the salesperson back into the buying process to influence decision-making, increase win rates, decrease sales cycles and turn contacts into contracts

Martin and his team will help you define objectives and goals specific to your organisation so that you can review progress and see a real ROI.

Why Choose Sales Enablement Training?

Martin understands that not everyone can be simultaneously in the same place, so he has adapted his Sales Enablement training to a flexible series of online sessions. Each training webinar will encourage a lively discussion, interactive chat, live demonstrations and accountability challenges before the next session in the series. 

Leveraging LinkedIn Sales Navigator 

Martin’s Sales Enablement training will enable remote teams to use LinkedIn to build social trust, deepen buyer relationships, and leverage tools like LinkedIn Sales Navigator to strategically target and increase value and knowledge throughout the buying process. 

Specifically Tailored To Your Organisation

Martin will customise all Sales Enablement training content for your organisation. It will include individual team audits, and competitor and target market analysis. Martin can integrate this into the training if teams are using Sales Navigator as part of their process. He is a proficient and seasoned Sales Navigator user. He can provide sales teams with a live demonstration to show how powerful this tool can be to strategically target buyers.

Learning Objectives:

  • Creating a mindset shift for Business Transformation
  • Understand the importance of owning your Community
  • Develop a powerful buyer-centric LinkedIn profile
  • How to grow your network the right way
  • Identify opportunities in using social listening tools. 
  • Leverage content to shape the buyer’s journey
  • Use technology to your advantage 
  • Write In-Mails and send connection requests that convert

Expected Outcomes:

  • Activate a powerful Digital-First Footprint 
  • Gain more influence in early-stage buying decisions
  • Add value and increase knowledge in the buying process
  • Attract qualified sales leads and inbound enquiries
  • Master the latest, consistently successful methods, including Sales Navigator, to reach and engage customers online
  • Generate increased referrals, appointments and sales
  • Increase LinkedIn Social Selling Index (SSI) Score

Ideal For Organisations That: 

  • Use LinkedIn purposefully to build social trust and create a high-quality community
  • Build the long-term trust real buyers are looking for in the marketplace
  • Develop real influence and authority in your sector and connect with decision-makers 
  • Strategically target and increase value and add knowledge throughout the buying process
  • Scale Sales Enablement across the business, including Digital Maturity and investment models, managing risk and privacy online
  • Want to see a better ROI for existing Sales Navigator Licences

Sales Enablement Webinar Series

  • Introduction to Social Selling
  • Understanding Visibility and Credibility
  • Build A All-Star Buyer-Centric LinkedIn Profile
  • Understand Privacy and Settings
  • How To Find The Right Keywords To Use
  • Write A Bio/Summary Section That Converts
  • Making The Shift From Resume To Reputation
  • Positioning and Messaging For Competitive Advantage
  • Add Featured Media and Links To Educate Buyers
  • Get High Profile Recommendations 
  • Strengthen Skills & Endorsements
  • Understanding Your Social Selling Index Score (SSI)
  • Applying Boolean Search To Find Your Target Market
  • Leverage Company Searches To Find Prospects
  • Research Prospects and Companies
  • Using Data Analytics For Competitive Advantage
  • Know Difference Between Lead & Account Searching*
  • Saving Leads & Accounts, Lists and Searches*
  • Leveraging Sales Spotlight To Segment Data For Better Results*
  • Segment Prospects Using Tags & Notes* 

* LinkedIn Sales Navigator only

  • Talking To Strangers On LinkedIn
  • How To Prepare Before Reaching Out 
  • Understanding Degree’s of Connections 
  • Personalising Connection Requests
  • Crafting Warm Introductions
  • Leveraging Technology For Smart Insights
  • Connection Requests Do’s and Don’ts
  • Why Not To Connect with Everybody and Anybody 
  • How to Correctly Use In-Mail*
  • Back Up Your Connections

* LinkedIn Sales Navigator only

  • The Content Mix That Gives You Visibility
  • The Importance Of Familiarity 
  • Posting Relevant and Original Content
  • Sharing Success And Why To Do It
  • Understanding Hashtags and @Mentions
  • Best Times To Reach Target Buyers
  • Tools That Automate and Schedule
  • Measuring Influence and Amplification 
  • What’s Not To Post On LinkedIn
  • Why Spelling and Grammar Matter
  • Leveraging Social Listening Tools As Triggers
  • How To Spy On Competitors Without Them Knowing
  • Review Topics and Content Covered In Webinar
  • Measuring ROI and Criteria For Success
  • LinkedIn 5 A Day Daily Routine
  • LinkedIn 5 A Day Weekly Team Challenges
  • Questions and Answers with Martin
  • LinkedIn Sales Navigator Demo*

* LinkedIn Sales Navigator only

“Organisations using social selling have seen a 10-20% increase in win rate, 20-30% acceleration in cycle time, and 10-15% increase in revenue.”

Source: KISSMetrics

Pricing and Delivery Options

Sales Enablement

Without LinkedIn Sales Navigator
£ 3500 Per Series
  • Max 80 Learners*
  • 3 Live Webinars (90 Mins with active discussion and participation)
  • Pre-Webinar Company Research
  • Delivered over 5 Weeks
  • Recordings Available
  • Live Demos and Prospecting
  • Individual and Team Accountability after each session

Sales Enablement

With LinkedIn Sales Navigator
£ 5700 Per Series
  • Max 80 Learners*
  • 5 Live Webinars (90 Mins with active discussion and participation)
  • Pre-Webinar Company Research
  • Delivered over 8 Weeks
  • LinkedIn SSI Index Score Review and Improvement
  • Recordings Available
  • Live Demos and Prospecting
  • Individual and Team Accountability after each session

Sales Mentoring

Delivered Virtually
£ 1170 Per 4 Sessions
  • Up to 6 Hours Support
  • Designed For 1-2-1
  • Delivered on Zoom for Clients anywhere in the UK or international.
  • Face-to-face available in Belfast and Dublin
  • Suitable for remote teams, inside sales at any organisation or business type.
  • Support can include:
  • Sales Enablement Strategy
  • LinkedIn Profile Optimisation

Sales Coaching

10 - 20 - 30 Hour Coaching Blocks Available
£ 2500 Per 10 Sessions
  • Ten one-hour coaching sessions
  • Delivered on Zoom
  • Face-to-face available in Belfast & Dublin
  • Email correspondence and action points between sessions
  • Monthly 15-min action call
  • Action-planning to ensure sustainable change
  • Suitable for remote sales teams, inside sales at any organisation or business type.
  • Achieving your sales goals may seem like an uphill struggle, but Martin will push you to the summit of your success.
  • Available in larger blocks: - 20 sessions (£4,750) - 30 sessions (£6,750)

Have a question about Sales Enablement Training?

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